Executive Director's Note

With NICA celebrating its 7th birthday this month, it is a time to reflect on what has been achieved in a relatively short period while also asking what we hope to accomplish in the coming year. With nearly 11,000 student-athletes working with just over 4,000 licensed coaches across 19 state based regions presently, NICA has energized youth cycling in an unprecedented manner. While the growth so far is impressive, there is much more work to be undertaken to improve NICA’s programs and services in order to engage a more diverse population of students across America and to properly train and equip more adult coaches to effectively work within their communities to measurably strengthen the bodies, minds and character of the youth they mentor.

Having just attended a Minnesota League race and NICA Board of Director’s meeting graciously hosted by Quality Bicycle Products, I heard many stories from participating families, coaches, bike shop owners and league sponsors confirming the power of interscholastic cycling to transform lives and communities. Recognizing this and believing in NICA, Trek Bicycles is increasing their support with a five year commitment to help our efforts to get #morekidsonbikes and we are thankful for this and for all the individuals and organizations who have contributed since NICA was launched in late 2009.

As you will see in this month’s newsletter, we are providing much more than just opportunities for adolescents to race their bikes and I hope that you will read the stories of NICA students, alumni and coaches that are making a significant impact in their communities both on and off the bike.

With sincere gratitude, Austin

Program Update

October's Point of View: Wisconsin League

BikeFlights.com Bucks Up $2,500 for NICA

PeopleForBikes Launches #BikesCanSolveThat!

Student-Athletes: Enter the GoPro Awards!

Do you use a GoPro and have an interest in video production? Our friend Chris Leavell at 5inco Media wants to help you tell the story of your state championships, and submit it to the GoPro Awards. Watch the video below for more details, and email Chris with the subject: "NICA Student Filmmaker" if you want in.

Partner Spotlight: Trek Bicycles

Trek stepped up to the plate in a major way when John Burke committed $1 million to NICA at Trek World this past August. The contribution will supplement their existing platinum level sponsorship, and be fulfilled over the next 5 years with the help of Trek retailers across the country. Trek has always been a big supporter of NICA, but now they've taken it to the next level!

The program is simple in concept; for every Bontrager mountain bike tire sold, Trek (and participating retailers) will each donate $1 to help further NICA's mission. You can read more about the official announcement here, but we want to take this time to personally recognize Trek for setting a precedent that we hope others will follow.

This fundraising program goes beyond the traditional sponsorship model by engaging both consumers and retailers to contribute a small amount towards getting #morekidsonbikes. A particular saying comes to mind, "a rising tide lifts all boats" and we encourage you to hop in the water and help us rise the tide over the next 5 years - and beyond!

Moving forward, Trek will be recognized as NICA's Lead Sponsor!

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