 | Amidst the rush of ongoing projects, it's easy to lose sight of the things that need less upkeep and attention. We recently took a good hard look at our website and did some research on what the latest trends are in terms of company websites and online talent acquisition. Below you will find a summary of the latest tips for staying up-to-date with your website and attracting job seekers through it. But first, here are some featured candidates and positions. Thanks for reading. | | Mexico Based, Automotive Plant General Manager | This Mexico national candidate has an impeccable record of managing full P/L for a USA, and previously a European global automotive systems supplier. He has an engineering degree and came up through manufacturing within the automotive industry. He has always supplied systems and/or sub-systems to automotive, but would consider a transition into another industry. In his current position, he manages a two-facility operation of 1,100 associates. He has made impressive improvements to EBIT by leading an effective team. They have been able to improve delivery to customers, and reduce premium freight charges by 85%. Please contact information@tieronesearch.com for more information about this candidate. | | China Based, Director of Quality | This Candidate is a true quality professional coming up through Quality during his entire 18 year career. He has experience in the automotive industry including current IATF experience, as well as within the Food and Pharma industries. He leads a regional APAC team of plant quality managers, corporate auditors, design and customer quality engineers, and two problem solving experts. He would consider opportunities within China but would prefer a tier one city location. Please contact information@tieronesearch.com for more information about this candidate. | Our client company is an outstanding global manufacturer in the automotive industry. We are seeking a Plant HR Manager for one of it's divisions with a 350 headcount in the GTA. The successful candidate will have hands-on HR experience and a strong background in manufacturing. Preference will be given to those with experience in health and safety. Email information@tieronesearch.com for more details or call 313-887-8300 ex.101. | Established in 1924, this manufacturer is a pioneer in it's industry and prides itself on the high quality craftsmanship of it's products. Reporting to the COO, this is the top position inside a brand new facility. The General Manager will be responsible for all functions, driving change, gaining efficiency and full profit & loss responsibility. The successful candidate will be a proven dynamic leader with solid manufacturing experience - experience in the wood industry is preferred. Email apply@tieronesearch.com or call 313-887-8300 ex.102 for more information or to apply. | | Your Company Website in 2017: Considerations for the Job Seeker | Whether creating a new website from scratch or updating an old one, there are plenty of elements that need to be considered these days - from making sure your written content contains the right keywords, to designing something that is aesthetically pleasing, to ensuring that your website is accessible. As you juggle these items of importance, allow us to add one more: the experience of the job seeker. As more job seekers turn to the internet to find employment (79% of Americans utilized online resources in their most recent job search), your talent acquisition abilities will depend heavily on your website and overall online presence. With this in mind, it is a good idea to routinely check your website for areas that need upkeep and to check against the latest trends in the web design world to keep your website looking fresh and up to date. Here is a list of ways to optimize your website for job applicant traffic. | 1. Good First Impression
The look and feel of your website is a strong insight into your company's culture and often the source of first impressions for job seekers. Use of colors, fonts, images and video content can help define the personality of your company and may help to attract candidates with similar values. Having a website that looks up-to-date and aesthetically pleasing shows that your company is investing in itself and this lends more credibility. | 2. Easy to Navigate
The Careers Page on your website should be easy to locate. This not only sends a good message to job seekers that you are serious about hiring, but it also might entice more passive applicants who may have been browsing your site for different reasons originally but you caught their curiosity. | 3. Easy to Apply
Online job application systems are notorious for frustrating its users. Test your application system from the user perspective and see how user-friendly it is, and how long it takes. According to a survey conducted by Career Builder, 3 out of 5 job applicants who began an application did not complete it because it was too complex or too long. While some employers believe this weeds out those who are not serious enough about the job, the competition for top talent is so high that complex application systems will cause them to look at other companies. | 4. Screen Responsiveness
Job seekers aren't just surfing the web from computers anymore. According to a Pew Research Center report, "28% of Americans – including 53% of 18- to 29-year-olds – have used a smartphone in one way or another as part of a job search." Company websites need to be able to adjust to a variety of screen sizes without sacrificing visual quality and ease of use which might discourage users from applying to jobs. | 5. Drive Traffic In
Once you have this attractive, easy to use, well-running website, you need to bring people there to see it. Again you must put yourself in the shoes of a job seeker and imagine how they might come across your website and job postings Having a presence on multiple social media platforms (Facebook, LinkedIn, Youtube and Twitter are some big ones) is a great start - be sure to stay consistently active on them. Blog posts and press releases are also beneficial. It is important to stay diligent on where your company website ranks in the results of search engines, as job seekers will usually turn to sites such as Google to look for job postings. | While it might be a lot of work initially to get your website on track, eventually it will take a small amount of routine maintenance. The occasional check-up to make sure the Careers section of your website is still convenient to use and up to date in appearances will help you in collecting quality applications. If you keep this in mind, job seekers will be thanking you. | | Sources and Further Reading | You can find us at TierOneSearch.com and connect with us on social media. | | |
