New York City..."You will win with me." - K Michael

"Make your mark in New York and you are a made man."

-Mark Twain

“If you can make it in New York, you can make it anywhere.” Famous words from crooner Frank Sinatra, but never have truer words been spoken (or sung). New York boasts a population of approximately 8.5 million people. It is the fashion capital of the world, with recent statistics from The Global Language Monitor (GLM) to prove just that. Paris, London, and Los Angeles were runners up for the title, but there’s just no beating The Big Apple. Fashion industry insiders are keenly aware of this fact, especially stylepreneur K Michael, CEO of the Forever K Michael designer eyewear brand.

A native New Yorker, K Michael has always known the importance of fashion, and New York’s influence as a trendsetter. As an A&R Executive from 2005-2009 with XRecords/Malacco Records, he always had a unique fashion sense and style, which was widely recognized and admired by others. With his reputation for always pairing fashionable clothing and the hottest frames with an undeniable desire to make his own mark on the world, the evolution to eyewear design was a natural one. It’s just one of the reasons he is so elated to have his designer eyewear collection premiering en masse at Queens Center Mall, which is the largest mall in New York (Queens).

Queens Center Mall has one of the highest sales per square foot in the US, with sales in 2002 of $953 per square foot, almost triple the national average. And there’s something new to see there – an innovative, nearly 6 foot image of K Michael that accompanies the Forever K Michael Collection kiosk. The Forever K Michael Collection is eyewear that’s bold, beautiful, sophisticated, and always on the cutting edge of the fashion scene.

K Michael said, “New York City is the epitome of fashion. Both Mercedes Benz fashion week and New York Fashion Week are hosted here. That’s no coincidence. It’s a testimony to all this city contributes to fashion, and the way everyone looks to it for what’s hot and what’s going to be.” Additionally, most of K Michael’s press that has been received from media publications is from New York based magazines: Hip Hop Weekly (the top selling hip hop magazine in the country, The Source Magazine, Fashion Avenue Magazine, and Social Magazine. All are print based, and sold and distributed nationwide.

Continuing, he said, “It’s such a huge honor to have a presence at Queens Center Mall. The way it all happened is almost like a fairytale, and I’m definitely expecting a happy ending. We actually did a soft launch of the Forever K Michael brand when we shot the Mr. Cheeks video in spring, 2013. Although we only showcased 5 or 6 designs, they were well received by the public and Queens City Mall consumers. We kept an eye on our sales over the last couple of years and they continued to increase along with interest in our brand. After much discussion with and the support of our NYS partners, we brought the full Forever K Michael/NYS Collection sales team in for a full blown launch, which is now in production. The initial presentation has been completed, and we’re moving forward with new designs and styles. Fashion moves at the speed of light in New York, and Queens City Mall is the perfect place for New Yorkers and other fashion conscious consumers to see what we have to offer.”

"Designing came to me, I didn't have to move."

- Gianni Versace

For press and media inquiries, please contact:

Michele Wilson-Morris, Publicist
Forever K Michael Collection
michele@theentertainmentbank.com
(718) 619-8554

For booking & media inquires of Forever K Michael Contact:
Michelle (Chella) Magee
Founder/Chairman/Publicist
chellamagee@bullzeyeent.com
Bullz Eye Entertainment Inc. FL