June 5, 2020

ISOLATED PAGES #26

ISOLATED COMMENTS:

The following are readers of ISOLATED PAGES and sent us comments:

Scooter Duff said: "Took the St. Johns survey, blasting away at duper partisan “news” sources. And I am becoming a fan of IP. Damn good!"

BOOK NEWS from PUBLISHERS WEEKLY

New York's Publishers Won't Reopen Until September
While none of the major New York City publishers who took part in PW’s survey about their efforts to return employees to their Manhattan headquarters had fixed plans, no companies said they expected to begin bringing staff back in a meaningful way before Sept. 1. For the most part, they see the week of Labor Day as a target, but acknowledged that date may not be realistic. Several said they see a limited reopening coming after Labor Day (which is September 7 this year).

PW sent a brief questionnaire to all of the Big Five trade houses plus Abrams, Houghton Mifflin Harcourt Books & Media, Kensington, Norton, Scholastic, and Workman. While all said there are too many uncertainties about the future course of the virus to make final plans, there was consensus around some issues. There was widespread agreement that the top consideration before publishers will fully reopen will be the condition of New York City’s mass transit and how comfortable workers will be using subways, buses, and trains. Several publishers said they plan to stagger work hours, something that has been recommended by New York City officials to ease overcrowding during usual rush hours.

A number of publishers said they are planning a “phased approach” to reopening their office, slowly building up the number of employees that newly configured offices can accommodate. Acknowledging that some employees may want to come by their offices before they are officially opened, several companies said they are working with building management to make arrangements so that can happen, though publishers did not seem to be encouraging the practice. One publisher said that anyone going to the office in the summer will be required to wear a mask and follow all other local guidelines.

Publishers that are further along in their planning than others all mentioned they will be revamping their offices to meet various social distancing guidelines issued by New York State and the CDC. To meet those guidelines, publishers are considering or are planning such measures as having limited staff on site each day, alternating office days, and having groups work four days in the office and then working at home for other days. One publisher said their goal is to develop a staggered schedule to make sure that no more than one-quarter to one-third of its staff is in the office on the same day. Once in the office, publishers plan to create seating arrangements that permit adequate social distancing.

All publishers who have drafted plans for reopening their office said they expect that employees will be required to wear masks, particularly in common areas and when entering the building. There was more of a split when it came to temperature checks. One company said they were considering asking employees to do checks at home.

Another area of focus for several publishers is conference and meeting rooms. Companies are planning to limit seating capacity in those rooms and are developing new protocols. Publishers are also creating new guidelines on how to handle visitors.

A new office practice that has gained widespread popularity during the pandemic has been the working-from-home model. While publishers, like many other New York City businesses, were forced into the WFH approach by stay-at-home orders, all companies who responded to a WFH question said implementing the practice has gone better than expected and has contributed to their go-slow approach to reopening their offices. One publisher said continuing to offer the WFH option to employees was key to its plan to lower office density. Another executive said his company will be adapting its WFH options across the organization, which could lead to a reassessment of its office space needs over the longer term.

The need to work remotely, however, did force most publishers to cancel their summer internship programs. A number of companies said they were planning on offering some online programs for summer interns, and one said it will keep internship opportunities open for these interns for future programs.

With publishers unable to get into their offices, all have been forced to turn to electronic delivery of galleys to reviewers, booksellers, librarians, and the media. For the most part, publishers said the use of digital galleys accelerated a move away from print galleys that has been going on for years. All were quick to add that while they will continue to make digital galleys the primary format, they will still make print editions available when necessary.

MARKETING OPPORTUNITY

NMBA SW BOOK DESIGN AWARDS
The NM Book Association runs an annual book design award program. This is a great opportunity to showcase your books and to possibly get recognized for superior work. Check it out HERE. Don't miss out on this chance to market your books.

TREASURE HOUSE BOOKS REINVENTS BOOK SELLING
The owner of Treasure House Books in Old Town Albuquerque sent us the following which every author and publisher should jump on right away:
"I sure you're aware that the last couple of months have been pretty rough for the book business. COVID-19 caused me to shut down the store for two months and rely on phone orders, online sales and other media including E books, audiobooks, and even virtual cinema to try to make some money. These efforts have met varying degrees of success, at least keeping a little bit of money coming in, but i still need to think of more ways to promote the shop and try to increase sales. This is where you, one of the authors I carry in the store can help out. Below I've listed a number of ways you can promote both your books and our store. Simply put, the more of your books I can sell, the more you sell. Please consider doing ALL of the below.
1) On your website, social media, & email newsletters, let people know that Treasure House Books & Gifts regularly stocks your books. Plug our store whenever you can. Repost our posts, help spread the word!
2) Make sure Treasure House Books & Gifts has your books in stock. Simply because I have so many authors I deal with it is impossible for me to remember to always contact you if I run out of a book. Please call or email me regularly to check on stock. Once a month is a good idea. Also, during the pandemic I have been trying to do a "Book the Day" feature on Instagram and Facebook. If you haven't seen one of your books featured, its probably because I don't have any. Now, because money is short, unless you only have one or two titles, it is more advantageous for me to take books on consignment instead of paying on delivery. but talk to me. We can work something out. Also, please provide signed copies when possible. They always sell better.
3) Do a 1 minute video on your phone or computer promoting yourself and your book. Facebook algorithms like video better than pictures, so they get distributed to more people. If they are under 1 minute, they will fit easily on Instagram as well. Introduce yourself, show & talk about your book and tell people it is available at Treasure House Books & Gifts. Many people are intimated by this idea, but it can be as easy or as difficult as you want to make it.. Ask your kids or grandkids to help!
4) Virtual Events. The traditional book signing or book reading is gone for now, due to occupancy load restrictions to business during the pandemic. When I open for Saturday and Sunday hours, my occupant load will be 3. Makes for a a pretty sparse book event. So the way to go is the virtual event. I've already done 3 recorded Zoom interviews with authors and they've gone well and gotten quite a bit of attention. Be>Live is a way to do a two person live interview, but it is a bit more complicated. I BEG YOU to do one of these virtual events with me! They are fun, easy and quick to do and right now it is one of the few ways people have to interact with you now.
The more of these I do on the Facebook page, the more people will look forward to them. We might even be able to schedule a regular time to post them if I get enough authors interested. This is another thing your kids or grandkids can help you with if it seems intimidating.
5) Regarding e books or audiobooks. If your books are available in these formats, let me know. Treasure House Books & Gifts now sells audiobooks through Libro.fm and E books through Hummingbird Digital/My Must Reads. Each site has a featured title page on which I list featured titles. I can list your book on these pages!
Libro,fm https://libro.fm/treasurehousebooks
My Must Reads: https://treasurehousebooks.papertrell.com

KUDOS

They Changed the World: People of the Manhattan Project—redesigned and published last year by Pajarito Press LLC (owners, Nancy Bartlit and Mark Rayburn)—is a Silver Award winner in the History Category of the 32nd Annual Independent Book Publishers Association's (IBPA) national book awards competition.

NEWS FROM ROSWELL DAILY RECORD: I hope you are well and Miss Waffles behaves. I wanted to share a quote from a fan, “I love the column with the recipes and the New Mexican authors, it’s my favorite to read.”
"It’s so rare to get positive feed back from our readers, usually they only say something if they are really passionate about it or dislike something.
In yesterday’s edition, we featured the brothers Paul and Carlos Meyer’s “Under the Cottonwood Tree” in my column. Here is the link: https://www.rdrnews.com/2020/05/18/comfort-food-and-books-for-comfort-12/"
"Yesterday, Shirley Raye Redmond was featured in my column. She has some fun children’s books out. I am getting now more comments on the column than on my stories. It really shows, that the readers love to learn about New Mexico authors. It is also on my Facebook page. Here is the link to the story: www.rdrnews.com/2020/05/25/comfort-food-and-books-for-comfort-13"

LAUGHS

Me: Alexa, what’s the weather this weekend? Alexa: It doesn’t matter; you’re not going anywhere. [courtesy of Dick Brown]

Quarantine has turned us into puppies. We roam the house all day looking for food. We are told “no” if we get too close to strangers. And we get really excited about car rides. [courtesy of Dick Brown]

THE NEW NORMAL [courtesy of Richard Melzer and Tom McConnell]
1. I hope they give us two weeks notice before sending us back out into the real world. I think we'll all need the time to become ourselves again. And by "ourselves" I mean loose 10 pounds, cut our hair and get used to not drinking at 9:00 a.m.
2. New monthly budget: Gas $0 Entertainment $0 Clothes $0 Groceries $2,799.
3. Breaking News: Wearing a mask inside your home is now highly recommended. Not so much to stop COVID-19, but to stop eating.
4. Low maintenance chicks are having their moment right now. We don't have nails to fill and paint, roots to dye, eyelashes to re-mink, and are thrilled not to have to get dressed every day. I have been training for this moment my entire life!
5. When this quarantine is over, let's not tell some people
6. I stepped on my scale this morning. It said: "Please practice social distancing. Only one person at a time on scale."
7. Not to brag, but I haven't been late to anything in over 6 weeks.
8. It may take a village to raise a child but I swear its going to take a vineyard to home school one.
9. I wanted zombies and anarchy. Instead we got working from home and toilet paper shortages.Worst. Apocalypse. Ever.
10. You know those car commercials where there's only vehicle on the road - doesn't seem so unrealistic these days ...
11. They can open things up next month, I'm staying in until July to see what happens to you all first.
12. Day 37: The garbage man placed an AA flyer on my recycling bin.
13. The spread of Covid-19 is based on two things:
a. How dense the population is. b. How dense the population is.
14. Appropriate analogy: "The curve is flattening so we can start lifting restrictions now" = "The parachute has slowed our rate of descent, so we can take it off now".
15. People keep asking: "Is coronavirus REALLY all that serious?" Listen y'all, the churches and casinos are closed. When heaven and hell agree on the same thing it's probably pretty serious.
16. Never in a million years could I have imagined I would go up to a bank teller wearing a mask and ask for money.
17. Home school Day 1: I'm trying to figure out how I can get this kid transferred out of my class.
18. Putting a drink in each room of my house today and calling it a pub crawl.
19. Okay, the schools are closed. So do we drop the kids off at the teacher's house or what?
20. For the second part of this quarantine do we have to stay with the same family or will they relocate us? Asking for myself ...
21. Coronavirus has turned us all into dogs. We wander around the house looking for food. We get told "No" if we get too close to strangers and we get really excited about going for walks and car rides.
22. The dumbest thing I've ever bought was a 2020 planner ...

SENIORS
I was in a long line at 7:45 am today at the grocery store that opened at 8:00 for seniors only. A young man came from the parking lot and tried to cut in at the front of the line, but an old lady beat him back into the parking lot with her cane.

He returned and tried to cut in again but an old man punched him in the gut, then kicked him to the ground and rolled him away.

As he approached the line for the 3rd time he said, "If you don't let me unlock the door, you'll never get in there."

VIRUS TIMES (from Pat Hodapp)

Virus Times Vol XV
Libraries and Post Offices
Things in Santa Fe are opening up. Driving downtown, shop doors were open, albeit with “monitors” at the doors to regulate restrictions. People sitting individually on benches in the shade, temperature had hit in the 80s,

The Library is taking back our checked out books, drop off times are limited, but good to get the DVDs and read books out of the house. To check out books, put the on hold then the library calls to let you know they are ready. Drive to the library and call the number posted in the parking lot sign in designated parking spaces and the staff bring them to a table by the parking spot. Books that are returned are held for a week before shelving. Hurrah, my eclectic reading interests are being satisfied.

Sitting in the parking lot for the brief wait for book delivery I could hear the bells at the Cathedral.

The threat of Post Offices being closed due to political posturing is all too real. Post offices like libraries are community hubs in many small towns. Even in Santa Fe, the lobby is a place to see many friends and acquaintances plus celebrities waiting in safety of 6 foot distancing, but nodding hello and smiling through masks. In small towns, the postal service is more personal. Our small town Michigan post office would call when the baby chicks my mother had ordered arrived to let her know to meet the post man at the mailbox by the road. In Eagle, CO the post office had been moved into a new brick building, but the ranchers coming to get their mail brought the aroma of manure, mud and leather to the small building. Conversation was the order of the day on Saturdays when ranchers and towns people sat on the benches out front before going about their business. Old trucks and horses took up the parking spaces. Even in this online world, the snail mail is a vital part of our connecting.

Heading along St. Francis Drive toward I-25 in Santa Fe a huge lit-up sign proclaimed that all employees at the Speedway truck stop at the next exit were Covid-19 tested. Clever and wise advertising. I expect to see more of such signs even as the threat of the virus subsides.

Virus Times Vol XIV
Magic Every Day

Friends reported seeing a man riding a high wheeler bicycle around the City. You would recognize the bicycle, a huge oversized wheel in the front and a smaller one in the back. The bicycle is best known as a Penny Farthing and was an early bicycle before our modern ones took over. The man was dressed with a fancy vest and bowler hat. The bicyclist turned out to be Doug, the minister at a Lutheran Church who said he just wanted to bring some unexpected pleasure to those isolated in their homes. Good show.

I put eggshells outside to work into the soil under a tree in my front yard. I got busy and left the half shells intact, not crushing and burying them. A neighbor who walks with her young daughter told me that her daughter confided in her that the shells were from dragons that had hatched. I need to find the painted, hand–carved dragon I purchased in Oaxaca to put among the shells. Love the imagination of this little girl who sees magic in something as ordinary as egg shells.

An artist in Santa Fe wraps smooth river stones with raffia and other natural wrapping materials. They are simple and elegant. I think I will wrap some and place them in the garden area by my sidewalk. Someone asked if I were afraid someone would take them. My reply? That would be wonderful. We all want to find a bit of magic on an ordinary walk, like when you find a sand dollar washed up on the beach.

My hummingbirds are slow to appear this year at the feeders I have put up. They are not really mine, but I feel attached in particular to one broadtailed one who does aerobatics and flies from the front of our house to the back to protect his territory. He/she waits for other hummingbirds who dare try to get to “his” feeders, hovering in the covering branches of an apple tree before launching an attack. Sitting quietly with a straw hat on, I attracted some of these magical birds who explored my hat! Just learned that a flock of hummingbirds is a “charm.” How well-named.

Several years ago I coordinated events at the Library and other non-profit events in town. I loved to engage the local Wise Fool’s circus group’s creatures on stilts. With costumes often creating tall birds with long feathery wings, the 12 foot tall stilted performers only needed to appear to create a sense of magic. Adults as well as children were enthralled. Maybe we should all wear stilts on our daily walks.

Look for magic and create it everywhere in your everyday life. It is not as dull as we believe in this locked down time.

Virus Times Vol XIII
Connections with the World
I was the recipient of dozens of emails and cards for my Mother’s Day birthday. Who knew Hallmark made a Happy Mothers’Day birthday card? My family, friends, and Facebook friends came through making it a special day.

Then this past week my email was spoofed, not hacked thank heavens as I went through that a few years ago and could not convince the powers that be that I was “me” and I had to change my email.

A scam request went out to my entire email list asking for your assistance in purchasing a gift card for my “nephew” as I was too ill or disabled to do it.” Yikes! Clever scammers, but you all were too smart to fall for it.

The great news is that I heard from hundreds of friends from all over the world, including many I had not been in touch with for years. The responses were touching and humorous.
A nephew wrote and asked when he would be getting the gift card.

Another friend asked what to do with the $1500 gift card he had purchased. Hah.

The man whose stucco company had redone our house three years ago called to check on me.

My Woman’s Club members checked in on me.

My best friend from Kindergarten got in touch with me as did several grade school friends.

My mother would have been proud, as many said they knew the email was a scam because it did not have my good English and grammar in the message.

It was time consuming to change passwords and delete undeliverable mail, but honestly the scammers gave me a great gift. I had such wonderful messages of support and concern from so many people. The world came to me in a surprising way. It really was a gift.

Thanks to all of you, in this Covid19 lock down, we can still stay in touch.

Virus Times Vol XII
Our Neighborhood
Tonight, May 13 our neighborhood is celebrating the 95th birthday of John V. The sing out will welcome walkers, bicyclists and even drive bys. The celebration will be held on the sidewalk in front of his home. All social distancing will be observed, plus masks. Happy Birthday John!

A response to my story of the sourdough starter from my friend E:

“Your sourdough starter story makes me recall my foray into making Friendship cakes. Back in '83, fresh out of college and living in Silicon Valley, I had a starter living in my small apartment counter. One time I overfed and when I came back from work it (literally) had overflowed and crawled across the counter top, onto the floor and was making its way to the front door.” Was the last time she tried it.
Our neighbor F has been diligently identifying birds this Spring. He found a website, Cornell University’s All About Birds, which has bird pictures and bird calls to make identification easier. It also has plans for bird houses and lots more. He has found that when he has the bird calls turned on to play in the yard more birds come. He has not tried the Condor call yet. I would be worried about playing a vulture call.
My email was “spoofed” today, thank heavens not hacked. Asked all of my contacts, that includes you, to purchase gift cards for my nephew. One of my first calls was from one of my seven nephews asking if the gift card was for him. Hah.

Virus Times Vol XI
My Sourdough Starter has Become Demanding
Friends blithely start sourdough starter, after all it is so easy. Flour, water leave on the kitchen counter and just feed it twice a day with more flour and water. How hard is that?

But once they begin, the starter is like a science fiction creature, like Audrey in Little Shop of Horrors. “Feed me,” it calls out to you. More than once I have jumped out of bed to feed the starter that I had forgotten to feed that evening. But how many loaves of sourdough bread can you make in a week? Friends start to look for other recipes, pancakes, pretzels, coffee cake, and, and, and… It is so demanding.

In the 1970s there was a fad, like making sourdough bread today, that ran through communities. It was a recipe for a Friendship Cake, sometimes called Amish Friendship bread. The concept was that one made basic starter (often with added sugar), then made the cake and presented it to a friend with the requisite starter so they could make the cake. Like a chain letter, the a cake and starter was to be given to another person.

The cake was delicious, but all of a sudden some of us were the recipients of more cakes and starter than we could handle. If you gave a dinner for friends you had to be explicit and say, thanks for offering to bring dessert, but, NO Friendship Cake! Rumor was some church bake sales banned them as they were so ubiquitous.

One recipe has a fruit component where you mix a brandied fruit filling that you let sit on your counter for 30 days—it is more than a cake, it is a commitment! Hearing of the 30 day type, a friend commented that was longer than a lot of his relationships!

There are lots of recipes online, choose one that looks good to you. Traditionally the Friendship cake is baked in a bundt pan, but loaf pans will do.

In a children’s book on pioneers, a young girl making her first batch of bread with starter that had been in their family for over 100 years, carefully fed and cared for. She finished baking the bread and could not find the thick flour ball of starter dough she had put aside. She was devastated. The bread was a part of their family history and had its own flavor. Then when moving the baking bowl, she found she had put the bowl on the thick starter she had saved. All was well. I think the story was Caddie Woodlawn and I still remember the importance of that starter to their pioneer life and the tradition that was almost lost.

With that in mind, is it really so hard to make starter and feed it? Share it with friends, bake more and keep a tradition in your own family. Oh, my starter is calling me, time to make bread.

BOOK NEWS

PageOne Back For Customers
Due to the instore computer failure, PageOne Books can only take credit cards at this time. It will also take a bit longer to find a book physically instore because their inventory system is down. They are working hard to get everything else back up and running.

KEEP SAFE & HEALTHY—Wash Your Hands and Wear a Mask

NM Book Co-op's main mission is to foster community and support for authors and publishers and books.

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The New Mexico Book Co-op is here for authors, publishers and booksellers to share ideas, and some humor; if you have any ideas that you might share on how to keep our beloved books on the minds of readers and stores, send them to LPDPress@q.com and if appropriate they'll be shared with our wider 1,500+ member book family.

 
 
 
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