 | Brand Development. Strategy. Public Relations. Events. Influential Strategy with No Chaser.
| Our team would like to wish you a productive 2019 flourishing with growth and development! In 2018, The Media Model finished its sixth year as a burgeoning global premium boutique communications agency dedicated to top-tier Brand Strategy, Public Relations, and Project Management covering all-things lifestyle. We were built to influence Millennials and Generation Z, and our reach throughout the year was catapulted by major client victories within Fashion, Food, and Film among other leading industries. In honor of the last day of 2018, check out some of our roster highlights from the year that include: Television features for Multiple Clients; Store Openings; Times Square NYC Billboard Campaigns; and International Screenings. Headquartered in New York City with significant reach across the country and the Caribbean islands, our practice areas and industry expertise include: Business; Lifestyle; Entertainment – Film & TV; Consumer Packaged Goods & Luxury Products; Medical Cannabis & Recreational Marijuana Accessories; Food & Beverage; Spirits & Alcohol; Music (All-Genres); Fashion; Beauty; Tech; Books; Health & Wellness; Sports; Fitness; Philanthropy; Education; Real Estate; Politics; and Social Media. Be sure to follow us into 2019. We appreciate your support! Best,
Alvin Alvin J. Woods
CEO | Brand Developer & Strategist | Publicist
THE MEDIA MODEL | Brand Development. Public Relations. Events. Content Curation.
Website: HERE
Email: alvin@themediamodel (dot) com
Business: (347) 949-8172
Twitter: @TheMediaModel
Instagram: @TheMediaModel
Facebook: @TheMediaModel |  Exotics By Cedrick | New Luxury Patent Design Shoe Brand – Exotic by Cedrick – Makes Impressive TV & Event Debut; Preps for Inaugural NYFW Presentation in Early 2019 New luxury shoe brand, Exotics By Cedrick, debuted at the Secret Room Events 2018 MTV Movie & TV Awards gift suite back in June ‘18 at the InterContinental Century City in Los Angeles, California. The Tampa-based brand, known for its U.S. design patent for high heel outsoles swathed in leather snakeskin and encrusted with Swarovski crystals, quickly booked regional television features with NBC and Fox along with a TV spot in Washington DC and magazine features in the Beverly Hills Market among others. Designed by Cedrick M., Exotics By Cedrick donates a percentage of sales to HIV/AIDS awareness and research. The brand will take the fashion world head-on with its inaugural NYFW debut in February 2019. For more information visit @snakebottoms on all social media platforms website HERE. Check out some of the 2018 media placements for Exotics by Cedrick below. |  WFLA NBC Tampa – 06.27.18 | |  Great Day Washington – 07.18.18 | |  Fox 13 Tampa – 07.23.18 | |  Beverly Hills Magazine – 09.04.18 | |  Tampa Bay Metro – 11.02.18 | |  Pride Source – 11.14.18 | |  Washington Blade – 12.09.18 | |  McDonald's (Spring Valley, NY) | New York City Metro Area McDonalds’ Celebrates Summer Re-Grand Opening with a Dedication to Scholarship, Athleticism, and Community Outreach McDonald’s of Spring Valley, New York reopened over the summer with a remodeled interior, dual lane drive-thru, free wi-fi, new digital self-order kiosks and table service. The upgraded features were designed to make it easier for guests to order meals on their own terms, creating a more engaging and relaxing dine-in experience. The Rockland County, New York location partnered with area schools, faculty and staff to celebrate a campaign that encouraged scholarship, athleticism and community outreach. Special guests of the festive ribbon cutting ceremony included: (Spring Valley Mayor) Alan Simon; (Spring Valley Deputy Mayor) Bernard Charles; and (Spring Valley Board Trustee Member) Sherry McGill. The celebration was featured in regional media outlets Rockland Review and Rockland County Times. Check out the features below. |  Rockland Review – 06.15.18 | |  Rockland County Times – 06.26.18 | |  Mellow Fellow Premium Natural Smoke Wraps | Mellow Fellow Premium Smoke Wraps Continue Media Features and Product Development In 2018, Mellow Fellow Smoke Wraps underwent a packaging re-design and was featured in The French Toast spotlighting “rolling papers to fit every type of marijuana consumption.” In 2019, the brand will debut “hand rolled smoke wraps” in current SKUs along with a new flavor. Mellow Fellow Smoke Wraps are 100% natural and are harvested -- not processed -- to offer smokers a non-tobacco, chemical free experience, unlike rolling papers and other wrap products or cannabis accessories. The premium smoke wraps are slow burning and leaves very little residue, which helps preserve your product and enhance your experience. Mellow Fellow wraps have little to no taste, which allows the smoker to truly savor the flavor of their rolled goods. Available in three different wrap varieties: Corn Husks - smooth, light, crisp drag
Banana Leaf - the smooth, bold, smoky drag
Veggie - burns with a hotter core temperature that intensifies experience w/ slight sweet taste at the end of the drag Visit Mellow Fellow's Website and Shop Now: (HERE) Follow on Social Media:
Instagram – @MellowFellowSmokeWraps
Facebook – @MellowFellowSmokeWraps
Twitter – @MellowFellow___ |  The French Toast – 11.01.18 | |  “parTy boi: black diamonds in ice castles” by Micheal Rice | LGBTQ Documentary Film – “parTy boi: black diamonds in ice castles” – Screens Across the World Sparking Necessary Debate About Drug Addiction and HIV Awareness It’s been a banner year for award-winning documentary film, “party boi: black diamonds in ice castles.” Written and directed by Micheal Rice, it focuses on the effects of crystal meth addiction in LGBTQ communities of color. Featuring real stories of real people who are dealing with and surviving crystal meth addiction. A riveting film to captivate audiences and change the perception of the “Party & Play” lifestyle within the inner-city demographic of LGBTQ people of color. “parTy boi” kept up its media consistency with features in Attitude Magazine UK; Busy Being Black Podcast; Gay Star News; Georgia Voice; and TheBody(dot)com among others. Throughout 2018, the documentary was screened in the following territories: New York City; Newark, New Jersey; Chicago; Atlanta; New Orleans; Los Angeles; Toronto, Canada; London UK; and Manchester UK, among others. View the trailer for parTy boi: black diamonds in ice castles: HERE For more information, visit IG and Facebook: @partyboidocumentary. To learn more about coordinating a screening event in your community, reach out to alvin(at)themediamodel.com. |  Attitude Magazine UK – 03.31.18 | |  Busy Being Black Podcast – 04.12.18 | |  Gay Star News – 05.30.18 | |  Georgia Voice – 06.21.18 | |  The Body.com – 12.03.18 | |  Chef Felix Castro | Executive Chef Felix Castro Scores Multiple Television Features in New York City Felix Castro has built a credible brand as a Chef, Restaurant Consultant, Pastry Expert, Certified Culinary Instructor, and budding food industry TV personality. During the summer and fall, Chef Castro was in the spotlight to talk about vegan grasshopper shakes and his Halloween-themed dishes on Fox 5 NY, CW Pix 11, and NY1 Spectrum News. Learn more about Chef Castro on Instagram HERE. |  Fox 5 NY – 08.09.18 | |  CW Pix 11 – 08.10.18 | |  NY1 Spectrum News – 10.26.18 | | Bahamian Publisher – Duho – Promotes Country’s Literature and Launches New Podcast In 2018, Bahamian-American publishing house, Duho, released three books celebrating the nation’s culture and history. Brooklyn-born Bahamian author Wendy Coakley-Thompson’s mission to revive and restore her country’s literary scene led her to introduce texts that highlight not only the beauty of Bahamas, but its people and their experiences and traditions — because many stories were not being told. In the late fall, the publishing company also released Duho Cast– a podcast powered by Duho. For more info visit @duhobooks on all social media platforms or visit website HERE. Check out below features in Caribbean Life News and Great Day WashingtonTV. |  Alvin J. Woods | THE MEDIA MODEL CEO – Alvin J. Woods – Featured as Top PR Pro to Follow on Twitter & Recognized as a Millennial Business Owner In 2018, Alvin J. Woods was named one of the “48 PR Pros You Should Follow on Twitter That Aren’t Internet Famous” by and Business 2 Community. Back in May, his professional career was also featured in Idea Mensch. For years, Woods has been providing expert tips on brand development, small business growth, and entrepreneurship – targeting Millennials and Generation Z – for a variety of media platforms that include: U.S. News & World Report; Yahoo! Finance; Huffington Post; and How to Quit Working Radio among others. Follow The Media Model on Twitter, Instagram, and Facebook to learn more. |  Business 2 Community 09.14.18 | |  Idea Mensch – 05.02.18 | | | |
