Hello All,
Perhaps the best way to describe the Tourism Future 2030 Forum and Networking Dinner last week is BIG!. 155 keenly interested stakeholders attended the afternoon forum to learn from some absolute pros of the industry including Chloe Knight-Gregson from Tourism Australia, Stephen Mahoney from Destination NSW, Carolyn Childs from My Travel Research, Andrew McEvoy Great Walks Of Australia and Richard Beere Fastrak Asian Solutions. Thanks again to our keynote speakers and networking guests who generously gave their time.
We opened the event by putting One Billion Dollars on the table (metaphorically speaking of course) - a number we think is an achievable uplift of visitor spend, ours for the taking over the next decade should we share a vision and focus on key opportunities. The keynote speakers outlined some of the opportunities that would get us there and a great night of networking followed, starting the important conversations and collaborations to forge new partnerships.
Our own visitor economy financial targets are being developed right now as part of the Tourism Future Platform and Vision, a guiding document being created to help us build our visitor economy in a sustainable and lucrative way to 2030. The draft document can be found here and constructive input is invited from industry and partners. Other supporting information including the Sapphire Coast Brand Toolkit can be found here. We will be sharing more information from the event in the coming weeks.
I am also pleased to be joining the board of Australian Regional Tourism - ART, ART is the peak national body representing regional tourism practitioners and acts as a hub for collaboration, cooperation, ideas generation, knowledge sharing and networking. I look forward to working with the board, particularly on their Agritourism strategy and also congratulate my Shoalhaven colleague Coralie Bell in her new role as Chair.
More in this newsletter.
* Masterclass EOI's
* Davey Rogers shot goes genuinely viral
* Visitor numbers steady
* Eat Merimbula call for stakeholders
* More media wins
* New film and content for industry
* Regional Business Event Development Fund - DNSW
* Get Connected
Cheers,
Anthony Osborne
Sapphire Coast Destination Marketing