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Privacy and Permissions In Mimi Land, we're all about the inbox.

Effective date: October 29th, 2013

At Mad Mimi we believe that respecting your recipients is important. These policies aim to make sending emails effective and receiving emails a joy.

This privacy policy applies to owned and operated by Mad Mimi. This privacy policy describes how Mad Mimi collects and uses the personal information you provide on our website: It also describes the choices available to you regarding our use of your personal information and how you can access and update this information

Mad Mimi's privacy policy and practices have been reviewed by TRUSTe for compliance with TRUSTe's program requirements including transparency, accountability and choice regarding the collection and use of your personal information. The TRUSTe program covers information collected through does not cover information that may be collected behind the log in on our website. If you have questions or complaints regarding our privacy policy or practices, please contact us, or contact TRUSTe. You may report abuse of our service to the Mad Mimi Abuse Desk.

Permission Policy

Mad Mimi is permission based. That means that the people who receive your emails must have given you permission to email them somehow, usually by signing up directly or as active customers of yours. Our Terms of Use conform to Can Spam regulations and more importantly, adhere to the best practices laid out by ISP's.

When you use our site, we collect personal information from you including, but not limited to, your name, email address, phone number and billing information such as credit card number (if you're on one of our business plans). We use your personal information to respond to your customer service requests, to administer your account, and to send you newsletters from time to time.

To send mailings using Mad Mimi, you must follow the content, privacy, and permission guidelines set by the postmasters of the domains you are sending to. You may only send emails that are designed with care and are the type of emails your recipients have asked for.

In addition, you should regularly remove subscribers who do not read your emails or interact with you, or your business, for more than 18 months.

Safety of your personal information

Mad Mimi collects certain information about you in order to allow your account to function properly. At any time, you may log in and change this information, or remove it. If your personal information changes, or if you no longer desire our service, you may correct, update, amend, delete/remove, or deactivate it by making the change on your account page or plans page, or by emailing our customer support here. We will respond to your request to access within 2 days. We will retain your information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Protecting your customer lists and data

Although we reserve the right to monitor your lists, content and response data from time to time to make sure they comply with our Terms of Use, we will never share, sell or rent your customer data to anyone for any reason.

Tracking Technologies

A cookie is a small text file that is stored on a user's computer for record-keeping purposes. We use cookies on this site. We do not link the information we store in cookies to any personally identifiable information you submit while on our site. We use both session ID cookies and persistent cookies. A session ID cookie expires when you close your browser. A persistent cookie remains on your hard drive for longer, and are used for the purposes or remembering your settings, local storage, for example making sure you don't lose your text while you're composing an email campaign, and "remember me" option. You can remove persistent cookies by following directions provided in your Internet browser's "help" directory. Here is more information about cookies. If you reject cookies, you may still use our site, but your ability to use some areas of our site will be limited.

The use of cookies by our tracking utility company, for example, Google Analytics and service providers like SnapEngage Live Chat, is not covered by our privacy policy. We do not have access or control over these cookies. These providers use both session ID and persistent cookies to make it easier for you to use our live chat and for us to log general website traffic. Our third party partners employ clear gifs (a.k.a. Web Beacons/Web Bugs), images, and scripts that help them better manage content on our site. We do not tie the information gathered to our customers' or users' personally identifiable information.

As is true of most web sites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.

We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users' movements around the site and to gather demographic information about our user base as a whole.

IP addresses are tied to personally identifiable information to maintain a record of log-in attempts for security purposes and for other security reasons.

Adhering to the Safe Harbor privacy principles of the U.S.-EU and U.S.-Swiss Safe Harbor Framework

Mad Mimi uses self-assessments to assure compliance within the US-EU and US-Swiss Safe Harbor Framework as set forth by the US Department of Commerce regarding the collection, use and retention or personal data from the European Union and Switzerland. Mad Mimi has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program, and to view Mad Mimi's certification, please visit

Our privacy policy above serves as our statement of adherence to the US-EU and US-Swiss Safe Harbor Principles. We encourage you to use the contact information below to inform us of any complaints or disputes you may have regarding the use of your personal information. We will thoroughly investigate the matter internally and make every effort to attempt to resolve the issue quickly. If your dispute cannot be resolved by us internally, we agree to dispute resolution with the Better Business Bureau as our third party resolution provider.

Direct any Safe Harbor inquiries or requests in writing if via email to:

Mad Mimi
c/o LLC
14455 N. Hayden Rd., Suite 219
Scottsdale, AZ 85260

Periodic emails from Mad Mimi

From time to time you may receive from us emails related to your account or your use of Mad Mimi. Every email will contain a link for you to be able to opt-out of receiving it.

Ensuring secure billing transactions

You are asked to supply certain credit card and billing information in order to purchase Mad Mimi's services. That information is transferred, using the most secure transmission technology, to a trusted third party for processing. The information is then encrypted using secure socket layer technology (SSL) and securely stored to handle your transactions.

We follow generally accepted standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security. If you have any questions about security on our Web site, you can contact us at

We will not sell or rent your email address. Ever.

We may provide your personal information to companies that provide services to help us with our business activities such as processing your order or offering customer service. These companies are authorized to use your personal information only as necessary to provide these services to us.

We may also disclose your personal information as required by law, such as to comply with a subpoena, or similar legal process and when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.

If Mad Mimi is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.


We display personal testimonials of satisfied customers on our site in addition to other endorsements. With your consent we may post your testimonial along with your name. If you wish to update or delete your testimonial, you can contact us at

Links to 3rd party sites

Our site includes links to other websites whose privacy practices may differ from those of Mad Mimi. If you submit personal information to any of those sites, your information is governed by their privacy policies. We encourage you to read the privacy policy of any website you visit.

Our website includes social media features, such as the Facebook Like button. These Features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the Feature to function properly. Social media features are either hosted by a third party or hosted directly on our site. Your interactions with these features are governed by the privacy policy of the company providing it.

You can also log in to our site using sign-in services such as Facebook Connect or an Open ID provider. These services will authenticate your identity and provide you the option to share certain personal information with us such as your name and email address to pre-populate our sign up form. Services like Facebook Connect give you the option to post information about your activities on this Web site to your profile page to share with others within your network.

Changes to this Policy

We may update this privacy policy to reflect changes to our information practices. If we make any material changes we will notify you by email (sent to the e-mail address specified in your account) or by means of a notice on this site prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.